Blossom Ecom
Top-Rated World-Class Retention Agency

Turn first-time buyers
into repeat customers.

A complete retention engine. Built in 90 days. Contractually guaranteed to add a 20% revenue lift or $100K to your email program — or you don't pay.

Andres Ocampo · Blossom · 5-minute overview
01 · The expensive problem

You're spending to acquire customers — and losing them after the first purchase.

01 · Email underperforms

Under 15% of revenue

Email drives a fraction of what it should. Benchmark: 25–35%. That gap is the single largest revenue leak on your P&L.

02 · First-timers gone

One-and-done buyers

No lifecycle. No nurture. No reason to come back. You paid to acquire them once — and never sold them a second time.

03 · CAC keeps climbing

Acquisition is breaking

Ad costs are up 90% since 2020 with worse targeting. Growth from paid alone is a losing equation in 2026.

02 · The math of the gap

Here's what the gap is costing you per year.

$5M brand
$1M
Left on the table
Email at 10% = $500K. Target 30% = $1.5M.
$15M brand
$3M
Left on the table
Email at 10% = $1.5M. Target 30% = $4.5M.
$30M brand
$6M
Left on the table
Email at 10% = $3M. Target 30% = $9M.
Benchmarks · Blossom client data
03 · Why standard agencies fail

The problem isn't the emails.
It's the absence of a system.

Standard retention agency

They sell you deliverables

  • "20 emails + 4 SMS = $5,000/month"
  • Generic copy, recycled templates
  • No strategy, no measurement
  • Deliverables that don't compound
  • You pay, they ship — revenue optional
The Blossom Engine

We build you a system

  • Engineered to compound revenue monthly
  • Strategy, copy, design, analytics — one team
  • Measured weekly, optimized monthly
  • Every send serves the funnel
  • Scales with your brand, not against it
The answer

The Retention Engine.

A complete system that runs your email and SMS as an operating discipline. One team. One price. One guarantee.

04 · What's inside

Four disciplines working as one.

Every engagement gives you the full output of a four-person retention team — for less than the cost of a single in-house hire.

Discipline 01 · Strategy

Strategy

Lifecycle mapping, segmentation architecture, campaign calendars, offer framework — everything sent is planned.

Discipline 02 · Copy

Copy

12–24 campaigns and 4–6 SMS per month. Every flow written, QC'd, and approved against your brand voice — never generic.

Discipline 03 · Design

Design

Every send on-brand and mobile-first. A/B tested layouts and creative one-offs. Designed to convert, not just look pretty.

Discipline 04 · Analytics

Analytics

Weekly optimization cycles, monthly performance reports, quarterly business reviews. You always know what's working and why.

All four disciplines, for less than one senior in-house hire.
The math advantage of an agency purpose-built for retention.
Phase 01 · Foundation

Days 1–14: Foundation.

Time to first revenue
14 days

Core flows begin to launch. Klaviyo revenue climbing before the sprint is halfway through.

→ Full audit week one
→ Popups & segmentation week two
→ Core flows sending by day 14

01 · Audit

Klaviyo + deliverability health check

Inboxing, list health, spam complaints, current flow performance.

02 · Immersion

Brand brain + customer avatar

Voice, offer rules, winning angles — your brand's decision layer.

03 · Segmentation

Hot / Warm / Cold intent architecture

Proper segments + exclusion stack. Foundation of every send.

04 · Popups

3 split-test variants deployed

Dual opt-in, zero-party data capture, delayed-fire timing.

05 · Core flows begin to launch

Welcome · Cart · Browse · Post-Purchase

15+ email and SMS touchpoints. Revenue while you sleep starts on day 14.

Phase 02 · Lifecycle build

Days 15–45: Full lifecycle.

Campaigns per month
12–24

Full campaign engine online. Advanced flows live. Every lifecycle stage covered.

→ 30 days to full engine
→ A/B testing installed
→ First monthly report delivered

06 · Advanced flows

Winback · Sunset · VIP · Site Abandonment

Every lifecycle stage covered. No customer slips through.

07 · Campaigns

Engine launches at 8–12/month

Education, brand story, promo. Ramps to 12–24 by day 45.

08 · Testing

A/B framework installed

Subject lines, layouts, offers — one variable per test, decision rules built-in.

09 · SMS

SMS strategy deployed

4–6 SMS per month. Highest-ROI channel most agencies skip.

10 · Report

First monthly performance report

Every metric. Every insight. Every next action. Nothing hidden.

Phase 03 · Optimization + results

Days 46–90: Optimization + proof.

Review at
Day 90

Revenue lift measured in Klaviyo. ROI calculated. Transition to retainer.

→ Full volume running
→ Optimization from 30-day data
→ Guarantee measured, evaluated

11 · Full volume

12–24 campaigns + SMS/month

Consistent cadence. Every send planned, written, designed, measured.

12 · Flow optimization

Tuning from 30-day data

Every flow's timing, subject lines, and offers re-tested and improved.

13 · Segmentation v2

Advanced refinements

RFM, behavioral, predictive LTV — segments engineered for conversion.

14 · Results review

Revenue lift measured in Klaviyo

Binary pass/fail against the guarantee. Numbers, not narrative.

15 · Transition

Engine handed to retainer

System runs. You get monthly reports, quarterly reviews, compounding growth.

06 · Proof

The numbers from real brands.

Wolfitbox · 8-figure subscription
$750K+ in 60 days
117 lifetime subscribers activated at ~$7K LTV. From $2K/mo dormant email revenue to a full subscription reactivation engine.
"They took the time to understand our business and customer base — and really delivered." — Dan Nembhard, Founder
History by Mail · 7-figure, Shark Tank
Shark Tank deal secured
Retention system rebuilt to handle the Shark Tank opportunity — delivering the deal. Built to scale with the spotlight.
"We really needed to upgrade our retention marketing system. The results have been great." — Ari Siegel, Founder
Talley & Twine · 8-figure watches
Repeat rate transformed
Reframed from promo-first to education-led nurturing. Repeat purchase rate rebuilt as a compounding asset, not a lottery ticket.
"Blossom taught us how to build a real retention program, not just send emails." — Talley & Twine team
FRAMAR · Multi-national 8-figure
Day-one revenue lift
Multi-market, multi-catalog DTC brand. Revenue uplift from the first week of Phase 1. "Impressive results from the beginning."
"Impressive results from the beginning. Blossom operates like our in-house team." — FRAMAR leadership
100+ brands · $105M+ attributed revenue · 7 years operating
07 · The math for your brand

For a $5M brand, here's what this looks like.

Today
$500K
Current email revenue
Email at ~10% of total revenue.
Email share10%
Annual email rev$500,000
Repeat rateLow
With the engine
$1.5M
Email revenue, target
Email at 30% of total revenue.
Email share30%
Annual email rev$1,500,000
Repeat rateCompounding
Net new revenue
+$1M
Added to your top line
Year 1, above today's baseline.
Investment (Year 1)$75,000
Added revenue$1,000,000
ROI13x
For every $1 invested in the Retention Engine, the target is $13 in new email-attributed revenue Year 1 — with the sprint fully refunded if we miss the guarantee.
08 · Investment

Two pieces. One system.

One offer. One price. No tiers. No "pick your email count."

Piece 01 · Build sprint
$15,000
One-time · 90 days

A complete retention engine built and live inside Klaviyo. Segmentation, popups, all core flows, campaign engine, advanced flows, A/B framework, SMS, first monthly report.

Locked by the guarantee. Miss 20% lift or $100K in added revenue in 90 days and the sprint is free.

Piece 02 · Ongoing retainer
$5,000 / month
12-month base · 10% PIF discount

12–24 campaigns and 4–6 SMS per month. Ongoing flow optimization. Monthly A/B cycle. Dedicated Slack channel, monthly reports, quarterly business reviews.

Year 1 total: $75,000. Year 2+: $60,000 / year. Pay-in-full available for $54K ($4,500/mo effective).

Every engagement gets the same system. No "starter tier", no "premium package".
One offer, built to deliver one outcome: email revenue that compounds.
The guarantee

20% lift. Or $100K. Or you don't pay.

Within 90 days of sprint launch, we contractually guarantee either a 20% lift in email-attributed revenue OR $100,000 in additional email revenue. Miss both benchmarks and the sprint is free.

Benchmark 01
20% lift
In Klaviyo email-attributed revenue
Benchmark 02
$100K added
In additional email revenue in 90 days
If we miss both
$0 sprint cost
100% refund · binary pass/fail
09 · What happens next

From signed contract to revenue live.
The first 90 days.

Every date on the calendar. Every deliverable named. No mystery.

Day 1
Kickoff + Klaviyo access
Contracts signed. Access granted. Team onboarded into Notion + Slack.
Day 3
Brand immersion complete
Customer avatar, voice, offer rules, winning angles — documented.
Day 7
Strategy presentation
Segmentation plan, flow architecture, popup strategy — presented and approved.
Day 14
Core flows start to launch, revenue climbing
Welcome, Cart, Browse, Post-Purchase flows launching. Klaviyo revenue already ticking up.
Day 45
Full lifecycle + first report
Advanced flows live, campaign engine at full volume, first performance review delivered.
Day 90
Results review · guarantee evaluated
Revenue lift measured in Klaviyo. Binary pass/fail. Transition to retainer (or refund, per the contract).
Let's build

Let's build your retention engine.

01

Full retention audit

Flows, campaigns, SMS, popups, deliverability — mapped end-to-end.

02

Revenue gap analysis

Where the dollars are leaking out — and how much we can recover.

03

Custom 90-day plan

Your exact sprint schedule, flows, and guarantee contract.

The guarantee: A 20% lift or $100K in added email revenue in 90 days — or the sprint is free.